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| Graphic Art and Media Communication - 1st Year |
| Fees : Rs. 75,000/- |
| Timings : 02.30 p.m. to 06.30 p.m. |
| Days : Monday to Friday |
| Basic - 1st Year Module |
Graphic Design : Elements of Design, Colour Applications,
Typography, Calligraphy,
Mediums and their Properties,
Form & Function, Human Anatomy
Motion & Perspective, Cell Animation,
Traditional & Contemporary Style |
| Creative Communication : Copy Writing, Informative,
Creative Methodology. |
| Digital Application : Software Application as per
Media Requirement.Photoshop,
Illustrator, Flash, Image to Print. |
| Photography : Digital Application, Natural &
Artificial Light Imaging, Advertising Images
Table top, Food & Travel |
| Visual Display : 3 Dimentional Media,
Counter Display,
Plan to Elevation,
Scale, Costing & Fabrication |
| Computers - Computer aided illustration & image editing. |
| Workshop & field Visits : Practitioners & Professional
for Lectures / Seminars.
State-of-Art Allied Industry visit |
| Exhibition Participation : Planning and Display |
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| Graphic Art and Media Communication - 2nd Year |
| Fees : Rs. 1,00,000/- |
| Timings : 10.00 a.m. To 2.00 p.m. |
| Days : Monday to Friday |
| Advance - 2nd Year Module |
Graphic Design : Advertising Concepts, Visualization,
Media Specifications, Publications,
Brand Identity, Brand positioning. |
| Creative Communication : Direct & Indirect Approach,
Cross-cultural Language,
Creative Methodology |
| Digital Application :3D Max, Sound Forge,
Animation, Multimedia,
Simulation & Modelling |
| Photography : Advertising, Industrial &
Fashion photography,
Event & Photojournalism.
Historical & Architectural Images. |
| Visual Display : Merchandising, Promotional &
Launch, Set Designing,
Scale, Costing & Fabrication. |
| Film & Video : Storyboard, Script, Live & Animated,
Location, Shooting, Editing. |
| Workshop & field Visits : Practitioners & Professional
for Lectures / Seminars.
State-of-Art Allied industry visit. |
| Exhibition Participation : Planning and Display |
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| Graphic Art and Media Communication - 3rd Year |
| Fees : Rs. 1,25,000/- |
| Timings : 2.30 p.m. To 6.30 p.m. |
| Days : Monday to Friday |
| Elective - 3rd Year Module |
Project Study : Corporate / Consumer Clientele,
Research & Analysis, Target Audience,
Concept & Design Strategy,
(existing or changed)
Product / Packaging,
Media & Budget Planning,
Campaign Planning & Execution. |
| Film & Video : Storyboard, Script, Live & Animation,
Location, Shooting, Sound, Music, Editing. |
| Account Management : Client Portfolio, Marketing Strategy,
Brand Building Positioning. |
| Promotion & Public Relation (Advance):
Pre Launch, Press Release, Press Kit,
Conference, Sponsorship |
| Portfolio Presentation : Presentation Techniques,
Power Point Presentation
& Viva. |
| Workshop & Field Visits : Practitioners & Professional
for Lectures / Seminars,
Personality Development,
State-of-Art Allied industry visit. |
| Exhibition Participation : Planning and Display. |